The Rise Of Social Media In The Business World

In just a few short years, social media has gone from being a niche communication tool to a must-have for any business that wants to stay relevant and connected with its customers.

One of the most popular social media platforms for businesses is is a great platform for businesses because it allows them to share short, concise updates with their followers in real-time.

However, is not without its challenges. One of the biggest challenges businesses face when using is creating content that is both interesting and engaging.

If you’re struggling to come up with ideas for your business’s account, never fear! In this blog post, we’ll give you 9 different types of content that you can share on Twitter to keep your followers engaged.

Industry News

One of the best ways to use for your business is to share industry news with your followers. This is a great way to show that you’re up-to-date on the latest industry trends and developments.

To find industry news to share on, you can follow industry news sources, such as trade publications and websites.

You can also set up Google Alerts for key terms and phrases related to your industry. This way, you’ll be notified whenever there’s a new development that you can share with your followers.

Company News

In addition to sharing industry news, you can also use to share news about your company. This could include news about new products or services, company milestones, or anything else that would be of interest to your followers.

Tips and Tricks

If you want to position your business as an expert in your industry, one of the best ways to do so is to share tips and tricks on Twitter. For example, if you’re a web design company, you could share tips on how to create a successful website.

How-To Guides

Another great way to share your expertise on Twitter is to create and share how-to guides. These could be in the form of blog posts, infographics, or even video tutorials.


People love getting a peek behind the scenes of their favorite businesses. If you give your followers a behind-the-scenes look at your business, they’ll feel more connected to your brand.

Employee Spotlights

Spotlighting your employees on Twitter is a great way to show the human side of your business. You can share employee spotlights on a regular basis or whenever you have a new employee join your team.

Customer Testimonials

Make your followers feel good about doing business with you by sharing customer testimonials on Twitter. Customer testimonials are a great way to show that your customers are happy with your products or services.

Contest and Giveaways

People love free stuff! Hosting a contest or giveaway is a great way to increase engagement on your Twitter account.

Fun Facts

Finally, one of the best ways to keep your followers engaged is to share fun facts with them. These could be facts about your industry, your company, or even just random fun facts.

We hope you found these 9 types of content ideas helpful. Remember, the key to success on Twitter is to share content that is both interesting and engaging. If you can do that, you’ll be sure to keep your followers coming back for more.


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